There are a lot of different ways to attack the internet marketing world today. Most of the solutions that you will find on the web today will tell you to build credibility with a long drawn out process. That could take months, if not years. It’s just too hard to build from the ground up, especially if you’re in a highly competitive industry. If you want to expedite the process of making a splash in any major search engine, you will want to seek out the opportunity to build niche websites. Niche sites rank #1 or at least in the top 3 for nearly every major search that is made online. No matter what broad industry you may be in, you will be able to narrow things down with relative ease, if you know where to find the right inspiration.
The Importance of Niche Sites
Finding inspiration for niche sites is not just about picking any old thing and running with it. You’ll want to look into several different points to get the right framework developed. Let’s take an example from a broad category, and narrow it down with a little bit of finesse, and you will see how you can take any large category and whittle it down into a very targeted niche. For the sake of argument, the following niche idea inspiration will come from books.
The average affiliate marketer will not want to compete with big ecommerce retailers selling books. However, you can narrow down the focus and get serious income, and residual traffic generation from SEO and more. It can be done in a few simple steps.
- Pick a Genre – First and foremost, you want to pick a genre of books. For this sake, we are going to take on comic books. Picking the genre of graphic novels and comic books takes you down a peg in regards to the overall genre of “books”. This can be done with any department or idea, industry and more. Take a broad subject, and narrow it down to something smaller.
- Pick Another Genre Within The Original – Graphic novels are not enough, you’ll want to narrow it down even further, to just “female comic book characters”. This narrows the niche down to a precise component within the umbrella topic of comics and graphic novels. This narrowing, allows you to go with a niche site idea that will inspire blogs, writing, and sales through affiliate networking.
- Start The Site – Now that you have a narrowed focus, you will want to start building a site around the topic of “female comic book characters”, and if you wanted to drop further down to an even more targeted niche, you can focus on “independent” comics, or “super hero female” characters. The point is that you narrow your focus from the broad topic, to the much smaller, and otherwise “niche” topic.
The Marketing of Niche Websites
Getting the idea is important, and inspiration can strike when you least expect it. Above, we took the idea of books and narrowed it down to the topic of “female comic book characters”, which is a small fraction of the term “books” to begin with. The same notion can be done with just about anything that you love in life.
For example, let’s say you love technology. That’s a broad industry and topic. Narrowing down technology into something simple is easy. Picking a topic within that arena could be as simple as only focusing on laptops, and furthering the niche into gaming laptops, and then producing an even smaller niche with “ultra-portable gaming laptops”. You can define your niche by any way you want, as long as the end result is beneath the larger umbrella of a topic.
Where Ideas Come From
For those that aren’t sure how to compile information into a niche and then start a website around it. Consider your focus first. Think of things that you love to talk about, write about and interest you as a person. Once you have a few ideas, search online for information on them. You’ll see a lot of blogs, websites, and more dedicated to what you like.
Take the sites you find and narrow the focus to something within those broader categories, and you’ll find that you will have a niche idea. Something that you can narrow your focus down onto, and build a site. So when someone online searches for that specific topic, narrow as it may sound, you’ll be #1. Imagine if you were only writing about topics such as “left handed red bass guitars”, and you were #1 in the rankings? You could corner a market and make a lot of money. It all starts with broad focus and then narrow to a fine point.